Football Data Analysis Fundamentals

A structured online course covering advanced metrics, tools, and professional reporting.
Built by analysts who work with clubs and academies every day.

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Course highlights

Entirely on-demand

15 hours of pre-recorded lessons, so you learn whenever it suits you and revisit any module as many times as you need.

Full data analyst CV

A complete, structured program covering five modules, from the fundamentals through to real-world case studies.

Taught by best-in-class

Led by experts and featuring guests from top clubs and federations sharing real
day-to-day experience.

LinkedIn badge

Earn a credential you can add to your profile, so employers and clubs can verify your training at a glance.

Course outline

  1. 1. Foundations & Data Types

    6 lessons
    1. CEO Introduction: Why Football Analytics Matters
    2. 1.1. The Role of a Football Data Analyst
    3. 1.2. Data Literacy and a Scientific Approach to Data
    4. 1.3. Data Types and Data Collection Systems
    5. 1.4. Vanni Di Febo: A Day in the Life of a Professional Football Data Analyst
    6. Module 1 Quiz

  2. 2. Advanced Metrics and Models

    7 lessons
    1. 2.1. Introduction to Advanced Metrics
    2. 2.2. Shooting Metrics
    3. 2.3. Chance Creation Metrics
    4. 2.4. Pressing & Defensive Metrics
    5. 2.5. Player Functions And Clustering
    6. 2.6. Nicola Innocentin: How Data Shapes Technical and Scouting Decisions
    7. Module 2 Quiz

  3. 3. Tools & Workflow

    6 lessons
    1. 3.1. The Football Data Analyst Workflow
    2. 3.2. Python Basics for Football
    3. 3.3. Data Visualization Basics for Football
    4. 3.4.Combining Video and Data Using Professional Tools
    5. 3.5. Enrico Raho: A Day in the Life of a Professional Football Data Scientist
    6. Module 3 Quiz

  4. 4. Interpretation & Reporting

    6 lessons
    1. 4.1. Introduction to Use Cases
    2. 4.2. Reading Your Opponent: A Practical Case Study
    3. 4.3. Post-match Analysis: A Practical Case Study
    4. 4.4. Player Analysis: A Practical Case Study
    5. Francesco Bordin: From Data to Tactics: Building a Tactical Report
    6. Module 4 Quiz

  5. 5. Wrap Up & Greetings

    2 lessons
    1. 5.1. Wrap up & Greetings
    2. Final Quiz

Meet your instructors

Cormac McAinsh

Football analyst and content creator with experience working across professional clubs and youth academies, and millions of views as a tactical content creator.

Vanni Di Febo

Football data analyst with experience across national federations (FA, FIGC) and sports technology companies, specialising in performance analytics.

Gabriele Santicchi

Biomedical engineer turned SportsTech builder at Soccerment-SICS, with a PhD in Exercise and Sport Science. Expert in AI applied to smart wearable devices.

Special launch price until July 31, 2026:

299 € 249 € 

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Guest contributors

Nicola Innocentin

Sporting Director & Football Executive

Bringing his perspective on how data drives recruitment and decision-making.

Enrico Raho

Data Scientist at AZ Alkmaar

Offering a look inside his tools and routine, and the role of the football data scientist.

Francesco Bordin

Assistant Coach at Venezia FC

Sharing how a coaching staff turns raw numbers into a game plan.

Become a Football Data Analyst Today 

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